Melissa to demonstrate prowess in identity verification at Singapore conference

KUALA LUMPUR, March 12 (Bernama) -- Melissa, a leading provider of global contact data quality and identity verification (IDV) solutions will demonstrate its comprehensive IDV solutions at a three-day Money 20/20 Asia conference, beginning March 19 in Singapore.

The company’s solutions seamlessly verify identity to support financial institutions (FIs) combat fraud, minimise risk and false positives, and remain compliant to the spectrum of banking regulations and data standards without intruding customer experience.

“Melissa’s IDV technologies focus on two key challenges in banking, namely mitigating fraud and reducing customer friction,” said its vice-president (enterprise sales and strategy), Bud Walker.

“Our multi-layered process taps into authoritative in-country data sets from worldwide containing billions of records, empowering FIs to instantly validate an identity which effectively lessens the identity verification burden, allowing the FIs to shift focus to enhancing the customer journey,” he added.

The proofing process also includes national ID and age verification, and flags suspicious individuals who appear on any of the dozens of Office of Foreign Assets Control and European Union watchlists to minimise risk and enable smarter decisions on the next steps.

Melissa’s newly-opened office in Singapore has strengthened its reach throughout the Asia-Pacific region. For more information, contact https://www.melissa.com.

-- BERNAMA