KUALA LUMPUR, Feb 9 -- LiveRamp® has entered into a definitive agreement to acquire DataFleets, a cloud data platform that enables data silos to be unified without moving data or compromising privacy.
LiveRamp®, the leading data connectivity platform in a statement said the acquisition expanded its data protection capabilities to unlock greater data access and control for customers.
In addition, the deal opens up new use cases as well as new markets for distributed data collaboration via LiveRamp Safe Haven.
“This transformative acquisition combines LiveRamp’s deep privacy expertise and widely adopted platform with DataFleets’ game-changing technology, unlocking massive value for the entire ecosystem,” said LiveRamp president and head of products and platforms, Anneka Gupta.
With the addition of DataFleets, LiveRamp will further extend its ability to meet evolving marketplace demands by strengthening differentiated capabilities across four foundational pillars.
The pillars are Unlocking Data Access; Privacy-Preserving Technology; Extended, Global Connectivity; and, Total Control.
The transaction is expected to be completed in LiveRamp’s fiscal fourth quarter. The transaction is not expected to have a material impact on LiveRamp’s fiscal 2021 financial results.
-- BERNAMA
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