KUALA LUMPUR, Aug 3 (Bernama) -- Abra, a leading wealth management platform with functionality for buying, selling, trading and earning interest on cryptocurrencies, has announced a new partnership with Leonie Hill Capital, an independently-run investment firm.
“Leonie Hill Capital (LHC) holds a strong track record in fund management and specialises in disruptive business investments, especially in regulated environments,” said Founder and Chief Executive Officer of Abra, Bill Barhydt in a statement.
“We believe their expertise and network in Asia make them a key strategic partner for Abra to reach this market with our services.”
The partnership will expand the presence of Abra’s fast-growing wealth management app to users in the Asian crypto market – particularly institutional investors, high-net-worth investors, and family offices – who will receive secure custody, crypto lending, buying, trading, borrowing and the ability to earn up to eight per cent interest on fiat deposits.
LHC’s access to the Asian market as well as its regulatory expertise will help expose Abra to Asia-based institutions and family offices, enabling them to leverage crypto as a mainstream asset class through Abra’s wealth management technology.
“Abra’s wealth management tools make it extremely easy to manage and quickly access crypto and fiat assets without friction or hidden fees,” said Head of Investments at Leonie Hill Capital, Wee-Meng Thoo.
“These benefits are particularly valuable to the Asian crypto market, which has struggled with services that allow for cash liquidity. We’re hopeful that our collaboration with Abra will help solve these issues for Asian investors.”
LHC and Abra will also work together to build institutional-grade financial and technology products for Asian corporations looking to gain exposure to cryptocurrency through treasury reserves.
Founded in 2014 with global headquarters in the San Francisco Bay area, Abra is available in more than 150 countries.
More details at https://www.abra.com/.
-- BERNAMA
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