KUALA LUMPUR, May 17 (Bernama) -- A total of 24 per cent of global consumers are trying to cut down their meat intake, driving sales of global meat substitutes to reach US$19.5 billion last year. (US$1 = RM4.17)
This is according to global market research company, Euromonitor International which unveiled new research on the impact of climate concerns on dietary habits.
Euromonitor International consultant, David Hedin said according to it’s Lifestyles survey, 41.9 per cent of respondents thought climate change would increasingly impact their life from 2019 to 2024.
The United States, United Kingdom and Russia show the highest increases in the share of consumers worrying about climate change.
In India (77 per cent), Brazil (72 per cent) and China (66 per cent) of respondents try to have a positive environmental impact via their daily chores.
Hedin said despite the global growth of meat substitute sales and consumption, the meat industry was still expected to grow at a faster rate by 2023.
“Pricing and availability of meat substitutes are two key factors that currently hold back its penetration worldwide.”
-- BERNAMA
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