Saturday, December 14, 2019

Yili Group's New Zealand investment caters to global dairy consumers



KUALA LUMPUR, Dec 3 -- The first dairy enterprise in Asia, Yili Group is integrating premium resources in New Zealand to serve its global consumers, taking significant action to build the ‘World Integrally Sharing Health’.

In recent years, Yili’s frequent investments in the world-famous source of top milk has drawn worldwide attention.

Since 2013, Yili has started to make a forward-looking layout in the country by developing multi-level cooperation in the areas of industrial operation, investment mergers and acquisitions, innovative research and development, as well as sustainable development.

Yili Oceania Production Base is one of the world’s largest integrated dairy production bases. The products such as Satine New Zealand pure milk and PRO-KIDO Ruihu infant formula milk powder, are favoured by consumers and have been a bright spot during the China International Import Expo.

Located in the South Pacific Ocean, New Zealand boasts high-quality milk resources and its dairy production scale leads the world.

The population of 650 million contributes a dairy product consumption growth rate of more than 10 per cent per annum, which makes Southeast Asia an important emerging market for the global dairy industry.

Focus on the future, Yili will promote the cooperation of the whole industrial chain to be comprehensive and indepth, and form synergy in resources, markets, innovation and other aspects for joint building of a ‘Global Health Ecosphere’.

-- BERNAMA

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