KUALA LUMPUR, Oct 6 (Bernama) -- The international non-profit Oceanic Global has launched the Blue Standard (Blue), a first-of-its-kind cross-industry standard empowering industries and businesses of all sizes to achieve measurable impact that protects our blue planet.
According to a statement, emissions, toxins, and plastics are all consequences of human-made industry that are devastating the Earth. And with 70 per cent of the planet covered by the ocean, marine ecosystems are bearing the brunt of our actions.
The Blue Standard was developed together with Oceanic Global’s Scientific Advisory Board and trained experts in both WELL and LEED building rating systems, as a timely response to the impending threat of Climate Change and the increasing demand for transparent industry action.
Blue features two core offerings: a 3-star sustainability verification system for Business Operations and Product and Packing Seals that verify plastic-free consumer goods.
An evolution of Oceanic Global’s long standing industry solutions programme (formerly known as The Oceanic Standard), Blue has verified the sustainability achievements of 400+ across 26 counties to date, ranging from Salesforce in New York, to the Mandarin Oriental in Bangkok, and Citi Tower in Hong Kong, among others.
Leading sustainable brands including Plaine Products, Raw Elements, Ball Aluminum Cups, are also amongst the inaugural brands set to be awarded with Blue’s new Product and Packaging Seals.
Recognising the opportunity and potential for businesses to meet both business demand and environmental need, the Blue Standard has also created custom programmes for industries including hospitality, music, events, office spaces, and professional sports.
These specified offerings work together to further the environmental efforts within their respective fields while also establishing universal accountability and cohesive benchmarks for sustainable business leadership across industry.
Oceanic Global will celebrate the official launch of the Blue Standard via a free & open-to-the-public virtual event taking place on Oct 7 live-streamed at both Noon EDT and Midnight EDT to accommodate varying time zones.
More details at www.oceanic.global.
-- BERNAMA
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