Xsolla Cross-Play And Cross-Pay Adapting To Dynamic Mobile Game Industry Demands

 

KUALA LUMPUR, March 6 (Bernama) -- Xsolla, a global video game commerce company, has introduced Cross-Play and Cross-Pay, an innovative approach to mobile game monetisation. 

In response to the evolving landscape, Xsolla’s suite of solutions enables mobile game developers to seamlessly transition their games from mobile to the web, desktop, and cloud while offering diverse monetisation models out-of-the-box to power profitable direct-to-consumer sales for game developers.

Xsolla in a statement said this comprehensive suite of Cross-Play Cross-Pay solutions empowers mobile developers to ensure their games reach the widest possible audience by establishing deep and lasting connections with players globally. 

“The advancements made with Cross-Play Cross-Pay have been a focus of our innovation over the past year after collaborating with numerous partners and launching over 200 web shops in 2023.

“Cross-Play Cross-Pay is our strategic innovation to meet the continuously evolving demands of the ever-changing mobile game industry. By delivering a multi-platform solution for mobile game developers, we can help them to reach more players and to grow their business,” said Xsolla President, David Stelzer.

Mobile game developers can now effortlessly deploy their games across mobile, personal computer (PC), console, cloud, and web with Xsolla Launcher and Xsolla Cloud Gaming.

Xsolla Launcher makes it easier for developers to leverage the capabilities of desktop computing, including enhanced graphics, gameplay depth, and longer play sessions when porting mobile games to PC.

Meanwhile, Cloud Gaming for Mobile Games, is a strategic extension of the core Xsolla Cloud Gaming solution, enabling mobile video game developers to expand cross-platform by deploying game builds to cloud platforms directly from the developer's own branded landing page.

Cross-Play experience ensures consistent and fair monetisation strategy across all platforms for developers worldwide, in which this approach ensures equal access to game content for players, thereby enhancing the overall playing experience while adhering to platform rules and guidelines.

-- BERNAMA